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Saturday, November 14, 2009

95.3 becomes the new...



Another one bites the dust. From the Sun.

Mamas, don't let your babies grow up to like cowboy music.

At least not around Toronto.

One of the GTA's last country music stations, the New Country 95.3, rode off into the sunset yesterday afternoon after seven years as Canada's most listened to country station.

Going from a little bit country to a little bit rock 'n' roll, the Hamilton-based FM station was relaunched around 3 p.m. yesterday as the New 95.3.

Suzanne Carpenter, general manager of Corus Radio Hamilton, said the time was right for a change.

"(The format change) is a business decision and it is about growing the business," Carpenter told the Sun yesterday.

She hopes the station's loyal listeners will stick around for the new format that will feature "the greatest of the great."

"It's timeless music that everybody can enjoy," Carpenter said.

A statement on the former station's website vowed that the new format will feature "all the Greatest Hits from the '60s, '70s and '80s," including The Stones, The Beatles, Chicago, Boston, The Doors, Blondie and Fleetwood Mac.

The last song for the country format was Garth Brooks' The Dance and within the first half-hour of the new format, the station was playing a rather appropriate Queen song: Another One Bites the Dust.